Making A Deep & Visual Impact.
When you think about it we all like to know how things actually work. It's a universal thing. And as things get more and more complicated what was once simple is now more complex. And now a whole bunch of complex things are joining up to make them simpler for us to use. As a result the stuff in the background stays getting more complex and needs careful maintenance and consideration to keep it working.
Have you noticed thought that our obsession to wonder how things tick stays ever present. We also know that making anything work excellently is as much about how it was made (deep inside the system) as it is about how it looks or how easy it is to use and consume.
Beauty is definitely no longer a good thing if it remains skin deep.
As if we haven't made it all tough enough we have come to expect that every 'system' we experience will be stunning on every levels. The experience we get on the surface had better be sustained as we journey on through. We will quickly vote with our feet if our experience isn't wonderful pretty much every step of the way.
So, everything that we can do to get to grips with the system has to be good. To better 'see' all the moving parts of the system means the more we are armed to improve it and better positioned to manage it dynamically. If we don't understand the pressures on all the 'elements' of the system then there will be big impacts right through it – and they will hit us very hard indeed!
Seeing Deep Inside
We need new and more powerful ways to get right under the skin of everything – to be able to peel away all the layers of the thing. To allow us to look at it from multiple dimensions. This then allows us to work out how to rewire it all as we figure out how to make it better. Getting control of everything that makes up the best possible system we can is crucial. If we don't then we can expect the result we deserve.
By bringing these complex systems to life is to make them accessible to everyone - even those not directly involved. And this means that we can dramatically improve the outcome of every strategy. It means we can convey complex ideas and complex systems simply. This is a major benefit when trying to create alignment or engagement for everyone in a big change program for example. Hugely powerful too when we need to imagine a new vision or how to operate differently to cope with today's changed world.
Everyone gets to see their role; their part in the system in far more valuable ways.
Seeing large scale systems at work are always impressive and compelling.
Look at any smoothly operated ocean going liner, the flight operations of aircraft, railroad or space operations centres, the inside of an expensive Swiss watch, a coral reef or the Amazon rain forest - they are all extremely impressive in how they work. It is truly amazing what it takes for them to exist and what complex components are required to be in balance to make them actually work
When we work at scale we get inside the system of these things. There is space to move and think about them. There is a bigger impact on the way we can see and understand when working on large canvases that we all feel the power of but we often just take for granted.
Within you and without you
And yet the really deep impact is actually on us as human beings. By seeing how it all works means we can actually lose any fear we had. It's no longer an unknown quantity. No more fear. We can start to get the confidence we need to make better use of it. Start to understand how to improve our decisions within it and improve the experience of it to those outside.
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