Well first let's agree what visualisation means. To me it means words, phrases and anything image-based - that we can use to capture, convey, stimulate and align people and their ideas.
And let's agree that 'ideas' are any clear thought, viewpoint or suggestion that moves the dialogue forward within the 'framework' we've chosen to manage this thinking within.
The definition of 'framework' is a simple device that bounds the discussions and forces the teams minds to reason and process (in or out) what is a good - or a not so good - choice.
If it's good we visualise it into the framework. If not then it's not. The team agrees this criteria.
Choices are everything and anything that we know (*) we can carry forward and that each pass the test. The test of being valuable or correct in answering the question we have posed.
The question posed can be anything deemed agreeable to the team to spend quality time discussing. Let's call that the 'exam question'
The questions can be at any altitude - How do we survive as a species? - to How can we create a strategy for the firm? How do we build better customer experiences? - to What is the Vision that will inspire our people and transform our market?
Then all you need is to get people in the room who who give a damn!
(*) Or what we need to know or go and find out through agreed cycles/iterations.
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